Leicestershire events agency praised for hosting £310m factory launch

The minister for the Northern Powerhouse has labelled an event, staged by a Market Harborough company, as the “best” he has ever attended.

MP Andrew Percy and his team attended the launch of a £310m wind turbine factory, which was organised by events agency Primary in Angel Court on the High Street.

Nearly 200 people attended the Siemens Blade Factory opening, which is located in Hull’s Alexandra Dock and has already produced its first batch of 75-metre blades.

Primary totally transformed an onsite Switchgear Tent – which is a pre-existing structure – into the hospitality venue which welcomed guests for the initial speeches and awards followed by lunch refreshments.

What was originally a complete blank canvas with no facilities, flooring or heating, became a superb venue with full creative production including a five metre bespoke LED HD screen.

Project Manager Sam Lunn, who had just eight weeks to plan the event, said: “Pulling all the elements together was challenging with such a short lead time, mainly because of the strict health and safety guidelines we had to stick to.

“One of the main obstacles we had to overcome was arranging transport across the factory site for the onsite tours. Unless wearing the correct footwear, the site was a pedestrian-free zone due the nature of the environment that we were in so even the shortest of distances had to be undertaken by coach.

“Following lunch, attendees also had the opportunity to step inside a virtual reality helicopter so they could experience what an offshore windfarm looks like from above. This was hugely popular and we felt added a fun element to the day.

“It was a huge honour to help launch such an important part of the UK’s future of energy and we are proud that so many people attended and enjoyed themselves.”

Attendees included Siemens Senior Management, local and National Press and MP’s and Dignitaries. Speakers included the Rt Hon Greg Clark MP, Secretary of State for Business, Energy and Industrial Strategy and the leader of Hull City Council, Stephen Brady.

Ian Riley, Senior Communications Manager at Siemens plc, said: “The feedback has been universally positive and Andrew Percy MP’s Team (Andrew is Minister for Northern Powerhouse) said it was the best organised event they had ever been to.”

The facility, which started operating in September, created 1,000 new jobs.

More than 90 per cent of the factory’s workforce live within a 30-mile radius of the site and it is thought the site is a huge boost for the port area and local economy.