Karen Tickle, who lives in Ashwell, has unveiled the collection to launch her home-based business Ticklish Kids. Every garment is designed and made in the UK.
The Ticklish Kids range has been tailored to messy tasks that children love. Art smocks have been designed with pockets that are perfect for storing paintbrushes. Ticklish Kids baking smocks let kids keep their rolling pins and utensils at the ready during busy afternoons in the kitchen.
Karen, who is mum to seven-year-old Finley, said: “We all know kids love making a mess but as a parent, I know it’s not so much fun for us when their clothes are caught in the crossfire.
“There are a lot of functional cover-up products on the market but I struggled to find anything that looked good. Ticklish Kids aims to strike the balance between style and practicality.
“We started by focusing on the three basic smock designs and after testing the market, we’ve added splashproof smocks and gardening smocks, plus a range of aprons.
“I’m thrilled to finally have products ready to sell. We’ve had some fantastic feedback from our product testers and first purchasers. Now our website is fully up and running and we’re ready to spread the word that Ticklish Kids is open for business.”
Karen has 20 years’ experience in fashion design, working with brands including Joules, Celtic and Co, Frugi and Picaloulou. She has worked as a freelance designer for the past 10 years.
Ticklish Kids smocks are designed at Karen’s studio in Ashwell and manufactured in Leicestershire. Discounts are available for multiple purchases for birthday parties, schools or nurseries.