The next instalment of the highly-anticipated Winning at eCommerce event will officially take place in the New Year. It will put some of the industry’s leading eCommerce experts on centre stage, to discuss all the latest Google updates and other industry trends.
Hosted by Boom Online Marketing, the event -taking place on 30thJanuary-will give attendees the rare opportunity to hear invaluable practical advice on the best ways to help improve their site’s performance, as well as inspirational real-world examples of successful businesses.
The industry experts in attendance include Google’s own Senior Agency Manager James Nesbitt, Shoe Zone’s Head of eCommerce Andrew Council, Account Director at GI Insight Ian Welch, and Director at Boom Online Marketing Ian Lockwood.
Throughout the morning, participants will enjoy live talks and demonstrations at the event. These include The State of Digital in eCommerce discussion by James Nesbitt and Do You Know Who Your Customers Are? by Ian Welch, exploring customer types and providing successful case studies on getting customers to spend more time and money on your site. Andrew Council will explain how Shoe Zone have been Driving eCommerce Conversion, outlining the small changes that can be made to better drive conversion for retailers.
Ian will also be giving a demonstration of the key elements of eCommerce SEO audits, exploring the common issues and offering the audience live audits of their own websites.
The event will provide attendees a chance to network, as well as raise any questions they have to the speakers.
Commenting on the upcoming event, Ian Lockwood says:
“After years in this business, it’s great that we get to come together to share our knowledge of what we know works and doesn’t work for eCommerce companies.
“Having a Google Senior Manager there makes it possible to provide even more in-depth industry insight and knowledge that you just can’t get anywhere else.
“We’re incredibly excited to be able to pass on this knowledge at Winning at eCommerce, which should hopefully set a lot of businesses off to a great start in the New Year.”
Winning at eCommerce will take place on Tuesday 30th January 2018 from 9am- 12.30pm at Nottingham Belfry Hotel. Tickets priced £49 can be purchased through Eventbrite on the Winning at eCommerce page.